Franchising

Financial Modelling

Measure, manage, improve

We establish the metrics/KPI’s and management processes that bring financial stability to existing and new hospitality investments. Our experience working with multi-national restaurant companies brings international best-practices to financial modeling and revenue management. Financial management performance is imperative to the growth of chain restaurants and franchise companies.

Specialized services:

  • Store/franchise company P&L analysis
  • Financial planning for 1,2 and 3year targets
  • Review and recommendations of store/unit economics–ROI’sStore build out/turn-key costs and budgets
  • Store business model, cost management, net operating profit–NOP
  • Revenue centers (store and franchise company)
  • Marketing to drive top line sales, financial measurements
  • Management of KPI’s
  • Operating budgets
  • Corporate restructuring
  • Business turnarounds
  • Franchise growth strategies

Fast Casual/QSR/Full Service/Casual Dining/Fine Dining/Cafe

Development

We manage all the development work and project management ensuring work is completed on time or early.

We define scope of work, goals and deliverables including risk mitigation and management. Drive and direct the effective utilization of human capital, financial information and onsite resources that contribute to project completion.

Development components include:

  • Design – build construction
  • FF&E bid tender
  • Global supply chain sourcing
  • Coordinating pre-opening operation activities. Advisement, support, implementation
  • Operational review and assessments
  • Setting performance goals (KPI)
  • Financial planning, P&L assessments
  • Review, recommend store business model, net operating profit, store/unit economics,  ROI contributions
  • Business planning corporate, franchise, licensing growth
  • Converting an existing business to a franchise format
  • Property and facility management: hotels, chain restaurants, franchise companies

Developing [keeping] to your brand standards, corporate policies are always at the forefront to project, franchise and management work.

Consultancy

We provide guided expertise and implementation of franchise work to the set up a franchise company, hospitality/holding company for licensed brands, franchise structures-documentation-licensing to local chain restaurants in conversion to a franchise & licensing company.

Our work includes financial modeling, store business models and store economics to QSR, fast casual and full-service businesses and formats; providing corporate franchise structures, documentation and licensing [custom designed to the brand] preparing for growth.

We understand store/regional/national operations, if your brand needs a refining/tweaking of SOP’s, review of manuals, policies, procedures, efficiencies or quality standards  to better the financial health of stores and the franchise company, we do it.

Franchise project management available.

Vetting & Recruitment

Strategic global expansion. International licensee development and relationship building.

We represent food and retail brands managing the whole sales process from initial contact to closing on franchise and licensing deals. Introducing brands to our international network and development partners. Present, discuss, guide through licensee agreements, country entry & set up, buildouts, hiring-training, openings and store growth.

Working with franchiser marketing team on plans to target specific geographic areas for development.

For investment groups, private equity, conglomerates seeking brands to franchise, we create a master list of potential brands that are most suitable to their group and region development. Perform due diligence on brands (their services, costs) short listing and entering into negotiating and commitment positions. If further required do market set up of support services to establish the brand, deploy stores, and openings.

Fully experienced in development, content and use of all Western and international franchise agreements, licensing (master licensing, development agent, multi-unit) agreements, offering memorandums, franchise documentation and working with partners on support, implementation and license fulfillment.

Complete technical, practical and working knowledge on development of stores including to free standing buildings , strip malls, and shopping centers.

LICENSING

We create business opportunities to grow restaurant brands through master licensing (countries), master developer (regions), development agent agreements (multi-geographic territory).

We write franchise agreements (for your lawyer approval), present & negotiate, implement with licensee. This can be applied to conversions from chain to franchise, single/multi-unit to start franchising, hotel restaurants to a franchise structure or new concept development.

We assist, advise in:

  • International licensee development
  • Identifying restaurant brands for licensing to your country
  • Matching partners to brands
  • Franchiser/franchisee vetting
  • Relationship building
  • Negotiations
  • Legal
  • Closing deals
  • Implementation

Sprinkler Strategy To Growth

The Sprinkler Strategy is a Market Entry Strategy most often used by a company when it wants to enter a foreign country and new markets. It’s when a company enters all suitable markets at the same time. Many multinationals are increasingly using this strategy to launch products in their various markets around the world. With increased global competition, intensified market integration of the “sprinkler” strategy is a strategic way to being first and to lead markets entered.

This strategy is based on the principle of diversification in which a company attempts to achieve market entry in as many markets as possible in a relatively short time.

A successful implementation of the “sprinkler” strategy requires high standardization. Key suppliers, distributors and multipliers need to be addressed at once in order to enter the market as fast as possible. The challenge with this approach is that it requires vast resources that head offices may not have.

MainStreet, in partnership with Brittco Consulting Group, enters each market and country to do the setup and simultaneous execution.

Advantages of the sprinkler strategy include first mover advantages, risk diversification, capacity utilization, and the ability to move easier in international markets.

The Sprinkler Strategy is a very quick way to introduce a product around the globe.